04-05-2010

M-appeal picks up Romanian Hello, How Are You

By Iulia Blaga

    Alexandru Maftei's feature debut, Hello, How Are You, has been acquired by German sales company M-appeal (www.m-appeal.com) and the film's soundtrack by Dragoş Alexandru has been picked up by Warner/Chappell Italy (www.warnerchappell.com).

    The film, now in the final phase of sound mixing, will have it a pre-premiere screening at Transylvania IFF, May 28-June 6 (www.tiff.ro).

    Maftei, who graduated from Drama and Film University in Bucharest in 1995 has directed several shorts and a TV feature.

    Hello, How Are You? is a romantic comedy involving a husband and wife falling anonomously in love over the internet. The film is a Romanian-Spanish-Italian co-production between Rollin Studio (www.rollin.ro), ABS Film Company (www.absfilmcompany.com) and Trees Pictures (www.treespictures.it), with the support of the National Centre for Cinema Romania (www.cncinema.abt.ro), Romanian National Television (www.tvr.ro), Initiative Media, McCann-Erickson (www.mccann.ro), Starcom Media Vest (www.smvgroup.com), Mindshare (www.mindshareworld.com) and Mediaedgecia. The project participated at the 5th Sofia Meetings (www.siff.bg) pitching session in 2008. Shooting took place in June and July 2009 in Romania and Spain.

    Tudor Reu, Antoni Sole and Maurizio Santarelli are producing. The budget was €3,000,000. Lia Bugnar wrote the script based on an idea by Maftei. Radu Aldea is the DOP. The Romanian-Spanish cast includes Dana Voicu, Ionel Mihăilescu, Paul Diaconescu and Jordi García.

    Production Information:

    Rollin Studio

    5, Intrarea Geneva, sector 1

    Bucharest, Romania

    Phone/Fax: +40-21-317.45.50

    This email address is being protected from spambots. You need JavaScript enabled to view it.

    www.rollin.ro

    ABS Film Company

    173-175 Girona

    08036 Barcelona, Spain

    www.absfilmcompany.com

    This email address is being protected from spambots. You need JavaScript enabled to view it.

    Trees Pictures

    30 Via Eleonora d'Arborea

    00162 Rome, Italy

    Phone: +39-06-44.23.1511

    www.treespictures.it

    This email address is being protected from spambots. You need JavaScript enabled to view it.

    M-appeal

    Prinzessinnenstr. 16

    10969 Berlin

    Germany

    Phone: +49 30 61 50 75 05

    Fax: +49 30 27 58 28 72

    www.m-appeal.com

    This email address is being protected from spambots. You need JavaScript enabled to view it.

    Credits

    Director: Alexandru Maftei

    Script: Lia Bugnar, after an idea of Alexandru Maftei

    DOP: Radu Aldea

    Music: Dragoş Alexandru

    Art directors: Mihaela Ularu, Andreea Cazacu

    Producers: Tudor Reu, Antoni Sole, Maurizio Santarelli

    Cast: Dana Voicu

    Ionel Mihăilescu

    Paul Diaconescu

    Jordi García

    Ioan Andrei Ionescu

    Ana Popescu

    Sabrina Iaschievici

    Adriana Trandafir

    Olga Shuvalova

    Jofre Borras

    Adrian Păduraru

    Antoaneta Cojocaru

    Gabriel Spahiu

    Ioana Abur

    Cristi Toma

    Ana Maria Moldova

    Lucia Butnariu

    Marius Drogeanu