TVP told FNE that the income generated from subscriptions between January and May of 2013 was 190 m PLN, which is 24% (34.7 m PLN) more than the station made for the same period in 2012. The income from advertising for the same period in 2013 was 368 million PLN, an increase of 10.8% over 2012, taking the station out of recession in the advertising department. The broadcaster also noted an 11 % increase in profits coming from other sources, at 23.8 million PLN.
TVP decreased the costs of the company's operation by 51.5 million PLN in comparison with 2012. The broadcaster had also managed to spend 5.4 million PLN less than it was planned for the first half of 2013. In view of these results, TVP plans to achieve positive financial results at the end of 2013. "Various activities initiated and carried out consistently by the company's management were confirmed by the continuing upward trend in subscriptions and they allow us maintain the forecast of exceeding our expectations for 2013 by a few million PLN," a TVP spokesperson told FNE.
